In Let's Talk Turkey Bruce Bradley shares how to find a healthier turkey PLUS recipes on how to cook it perfectly!

Let’s Talk Turkey

Factory-farmed turkeys. Yikes! What a mess. If you missed my earlier post, I interviewed a former turkey farmer who supplied a Big Ag company. I think the single best insight from this interview was when George “Buddy” Black said,

Big Ag ... Lets Greed Overtake ... Quality Products. Their Bottom Line Is All About Quantity Not Quality, And Maximizing Profits.

So what can you do? If you’re not a vegetarian or vegan, but want to serve up a more sustainable, healthier turkey for your Thanksgiving dinner, here’s a game plan:

  1. Shop organic: Organic certification assures that the birds receive organic feed, have access to the outdoors, and are raised without antibiotics or growth-enhancers like Roxarsone and Topmax.
  2. Shop local: Smaller, local farms usually employ more sustainable practices that can be better for your turkey and the environment. Even if these farms aren’t certified organic (since getting certified can be costly), it’s probably a better choice. Over the past 5 years of my food journey, I’ve learned that it’s a good idea to get to know your farmer and where your food comes from!
  3. Find a “heritage” turkey: What’s a heritage turkey? Heritage turkeys are what turkeys were before Big Ag started industrializing production with big, broad-breasted birds that are anything but natural. In fact, did you know that industrial turkeys can’t reproduce naturally, they can barely walk, and their narrow gene pool makes them very susceptible to disease? In contrast, heritage turkeys are from strong genetic stock, and they’re raised outdoors with plenty of grass and sunshine. If you’re interested, the Narragansett and Bourbon Red varieties are two great heritage turkey options. For my Thanksgiving this year we’re serving a Bourbon Red turkey from a local farm called Little Bend Heritage Farm.
  4. Ditch the pre-basted turkey: To help you out I did some research and called the Butterball hotline to see if they have any non-pre-basted options. Unfortunately what I learned wasn’t great news. First, all of their turkeys are pre-basted. For their regular (not “all-natural“) turkeys that means they’re injected with water, salt, spices, sodium phosphate, and modified food starch. As I discussed in my post about rotisserie chickens, the overuse of phosphates in our food is being linked to some serious health conditions. So I’d avoid these turkeys at all costs. Butterball’s so-called “all-natural” turkeys skip the sodium phosphate and modified food starch additives, but they’re still industrialized birds, and they’ve been injected with water, salt, and spices. I realize we’re all in different circumstances and places on our real food journey, but if at all possible, I’d try to avoid these highly commercialized birds.

Let'S Talk Turkey 1

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Finding a better bird, however, can be a bit of a challenge, especially with just a couple of weeks before Thanksgiving. But if you’re interested here’s what I’d suggest:

  • Check your local co-op. Usually co-ops do a wonderful job of finding local, more sustainable options for all types of food. If you don’t know where your closest co-op is, use this food co-op finder website.
  • Whole Foods also stocks heritage, local, and organic turkeys. So if you have a Whole Foods nearby, it might be worth the trip.
  • Many grocery stores are stocking healthier turkeys so ask the butcher if they stock any local, organic, or heritage birds.
  • Finally, is a website that helps connect people with local farms. Here’s a link to their turkey page. You can type in your city and zip code, and it will help you find local farmers. Again, these local farms may be sold out for this year since the demand for higher quality turkeys is growing, but it never hurts to ask. And you can always save the information for next year. Remember, this is a marathon, not a sprint!

So now that you’ve decided on what turkey you’re going to buy, how are you going to cook it up? Well, to help you answer that question I thought I’d share with you my favorite, Maple Herb Roasted Turkey recipe. I’ve used it with both heritage and organic turkeys, and it’s absolutely perfect! I hope you give it a try! Or perhaps use it to customize your own recipe? I’ve also shared my favorite gravy recipe. As you’ll see it doesn’t require a last-minute panic to make it right when the bird comes out of the oven. Check it out and give it a try!

Bruce Bradley'S Recipe For Maple Herb Roasted Turkey

Bruce Bradley'S Recipe For Maple Herb Roasted Turkey

Maple Herb Roasted Turkey

Bruce Bradley
4 from 1 vote
Prep Time 30 mins
Cook Time 3 hrs 15 mins
Total Time 3 hrs 45 mins
Course Holiday Dishes
Cuisine American
Servings 8 -12



  • 15- pound fresh or frozen turkey at room temperature
  • Sea salt & fresh ground pepper
  • 4 cups basting broth see below
  • Herb Maple Butter see below
  • Optional: Oiled foil/parchment paper see kitchen resources section

Basting Broth

  • 2 cups vegetable stock or chicken stock
  • 2 cups water
  • Giblets & neck
  • Bay leaf
  • 2 tablespoons sherry optional

Herb Maple Butter

  • 1/2 pound butter we recommend grass-fed butter
  • 1/2 cup pure maple syrup
  • 2 teaspoons fresh minced rosemary fresh adds a lot more flavor, but if using dried, use a bit more
  • 1 teaspoon marjoram if you prefer you can omit and up the rosemary by another teaspoon
  • 2 small Granny Smith apples divided
  • 1 medium onion quartered
  • 2-3 fresh sprigs of rosemary sage, and marjoram (you can substitute dried spices if you don’t have fresh)


Basting Broth:

  • Combine all the basting broth ingredients and simmer in a small saucepan for 15 minutes. Discard bay leaf, neck, and giblets. If you're into giblets, they can be chopped finely and added to the broth or reserved for your gravy.

Herb Maple Butter:

  • Bring butter to room temperature and combine all the ingredients.


  • Defrost the turkey completely.
  • Remove the giblets and neck and make basting broth.
  • Preheat the oven to 420F.
  • Rub the turkey inside and out with salt and pepper.
  • Loosen the skin around the breast with your hand and use your fingers to spread the Herb Maple Butter between the meat and the skin as well as on the inside of the bird's cavity.
  • Fill cavity with cut up apples, onions, and sprigs of rosemary, sage, and marjoram.
  • Set a wire roasting rack in your pan.
  • Pour the basting broth into the bottom of the pan.
  • Place the bird breast side up on the wire rack to lift the bird off the bottom of the pan.
  • Tent the roasting pan loosely with foil or a foil/parchment paper combination. If using the combination foil/parchment paper brush with a high smoking-point oil on the parchment paper side (I use organic, pressed, unrefined, virgin coconut oil).
  • Roast the bird for 30 minutes at 420F.
  • Lower the temperature to 350F and cook for approximately 13 minutes per pound.
  • Check and baste the turkey with juices periodically. Add water to the pan if it becomes dry.
  • Remove the foil tent when turkey has about 30 minutes left to cook, or keep it in place if it is already well browned.
  • There are lots of different opinions on when turkey is done. The USDA says: “A whole turkey is safe when cooked to a minimum internal temperature of 165F as measured with a food thermometer. Check the internal temperature in the innermost part of the thigh and wing and the thickest part of the breast.” I cook my turkey to about 160F, and then the turkey’s temperature will climb to 165F while it rests after I take it out of the oven. You pick the temperature strategy that feels best for you and your family.
  • I use an instant read thermometer to gauge my turkey’s doneness. As far as I’m concerned, this is an indispensable tool!
  • When your turkey is done, take it out of the oven and let it rest for 15-20 minutes before carving.


We recommend using organic ingredients when possible.
Make sure you calibrate your thermometer before using it. Even the best thermometers can be off by several degrees. Here's a link that shares instructions on how to calibrate a thermometer at different altitudes.
Did you make this recipe?Let us know how it was!

Bruce Bradley'S Recipe For Homemade Gravy

Big Ag ... Lets Greed Overtake ... Quality Products. Their Bottom Line Is All About Quantity Not Quality, And Maximizing Profits.

Homemade Gravy

Bruce Bradley
4 from 1 vote
Prep Time 5 mins
Cook Time 10 mins
Total Time 15 mins
Course Dressings & Condiments
Servings 2 cups


  • 3 tablespoons butter cut into small pieces (we recommend grass-fed)
  • 3 tablespoons whole-wheat pastry flour
  • 3 cups turkey or chicken stock
  • 1/2 teaspoon sage
  • 1/4 teaspoon marjoram
  • 1/4 teaspoon thyme
  • Salt and pepper to taste
  • Chopped flat leaf parsley for garnish (optional)


  • In a saucepan over medium heat, melt the butter and sprinkle with the flour.
  • Let bubble for 30 seconds, then slowly whisk in the stock until smooth.
  • Bring to a simmer, then add the poultry seasoning, salt and pepper.
  • Cook for 2-3 minutes, until thickened.
  • Pour the gravy over carved turkey, stuffing or mashed potatoes. Garnish with parsley.


We recommend using organic ingredients when possible.
This was adapted from a recipe by Rachel Ray
To avoid the last minute panic I make this gravy ahead of time (usually in the morning while the bird is in the oven). I make it using only 2 cups of stock. Then when the turkey comes out of the oven, I drain the pan drippings through a fine strainer and let it sit. After removing the fat from the top of the drippings, I take what’s remaining to finish off making the gravy. There should be at least a cup if you’ve been watching your turkey’s basting broth, but if not, add enough chicken broth or water until you have a cup. Gently warm the gravy you made earlier and slowly incorporate this final cup of drippings from your turkey. Viola! The job of gravy without that last minute rush.
Did you make this recipe?Let us know how it was!

Any questions about finding a better turkey or these recipes? Just ask them in the comments section below. What kind of turkey are you planning on making? Do you have a tip to share on finding a better turkey or how to cook it up? Share it all below. And don’t feel guilty if you can’t get exactly where you want to be overnight. It’s taken me five years to get where I am today. To help you out, during the coming week I’ll be sharing more recipes for how to improve your Thanksgiving meal one step at a time! I’m convinced that together we can help each other make simple changes toward a happier healthier lifestyle.



Kitchen Resources that can help you rock turkey day!:

Additional Resources:

In Let'S Talk Turkey Bruce Bradley Shares How To Find A Healthier Turkey Plus Two Great Recipes On How To Cook A Perfect Maple Herb Roasted Turkey And An Easy, Homemade Gravy That Doesn'T Have To Cause A Last Minute Panic!
In Let'S Talk Turkey Bruce Bradley Shares How To Find A Healthier Turkey Plus Recipes On How To Cook It Perfectly!

8 Responses

  1. 5 stars
    Great post! We both changed our diets about the same time! I’ve been blessed to get great local turkeys (even though I’ve lived in 3 different states in the last 5 years) and always try to buy at least 2, so I can fix one later on. (It helps to have 3 freezers) Your recipes sound delicious. The only thing I would add is dry brining the turkey. (Yes, it’s a misnomer) It is super easy to do and makes a wonderfully moist turkey. It can be done with a frozen, partially frozen, thawed, or fresh bird and can be done in 1 day or 3 days. I’m going to post a link for how to do it, as it is easier than trying to explain it.
    Looking forward to the next post! Happy Thanksgiving!!

  2. 5 stars
    Love the living room analogy!

    About cooking the turkey: with a little effort, it’s fairly easy to spatchcock the bird, which means it cooks more quickly, and evenly, and also makes it easier to carve. Downside is, you won’t have the shiny big bird that has to be lugged to the dining table, but upside is, you will have tasty and evenly juicy meat, both light and dark, and you won’t have had to juggle all the sides around the monster in the oven.

    You can find instructions online, but one of the better guides is over at Serious Eats:

  3. The sad truth to all this is there isn’t room on the planet for all natural organic animals, the solution is a plant based diet, I know it’s hard to contemplate at this time of year, but the people with the brains to figure out factory farming and more to the point, act on it, will be the ones in the vanguard of giving up eating animals altogether. I haven’t eaten meat in 20 years, I actually don’t miss the turkey much, it was always about the side dishes for me! Happy Thanksgiving everybody, maybe next year a lovely vegetarian spread. Totally with mashed potatoes and stuffing and gravy though.

    1. Thanks for your comment, Mary. I do totally respect your comments regarding meat and plant based diets. While we may not share all the same food values, there are areas where I imagine we do agree, like the importance of real food and our LOVE our side dishes at Thanksgiving. Although I started my series out focused on turkey, from here on out it’s all about side dishes. Yesterday I posted one on cranberry sauce and next week I’ve got some coming on squash, stuffing, re-making green bean casserole, whole wheat potato rolls, and apple pie. I also have one for mashed potatoes (a love we both share as well), but I don’t want to bombard people with too many posts … so it may have to wait until next year =)

      I know my blog will never please everyone (that’s simply impossible), but I do truly hope to build a “bigger tent” in this crazy food world — one where we can build a more inclusive food movement that respects each other’s beliefs while sharing a genuine concern for real food. I’d love your help and that of other vegans / vegetarians accomplishing that goal, but understand if that’s just not possible.

      Thanks again for your thoughtful comment.


      P.S. If you and/or any other vegans / vegetarians are interested in joining me under this bigger “real food” tent, I’d love some help making this blog inclusive of those beliefs and filled with recipes, tips and information that reflect the best of your homes. If you’re interested in joining me, just go to my contact page and shoot me an email. Thanks!

  4. 5 stars
    Yes yes and yes! My advice is to go to the farmer’s market and find a meat provider that sells pastured birds. This is the type of turkey you imagine eating, ideally – frolicking around on grass, eating bugs, living a good life. Certified Organica and free-range, while better than conventional, is a far cry from this picture. “Access to the outdoors” is usually a pointless claim, because in most cases, these birds don’t even know how to go outside. Another good option is to go to a health food store like Natural Grocers and ask them about how to buy a local, pastured turkey.

    When you cook it, get ready to be amazed at how huge the legs are and how small the breasts are! That’s because these turkeys have more leg muscle, because they can actually walk and run, and they aren’t bred to be so full-breasted they can’t even support their own weight. So just be prepared for a lot more dark meat and less white meat than you’re used to. You might also notice a pinkish tone to the outer layer of the meat; that doesn’t mean it’s undercooked. And lastly, get ready or more flavor. I’m never going back.

  5. 4 stars
    Great ideas – thanks for the timely post. Just one comment about calibrating a thermometer. Using 212 for boiling point only works at sea level. The boiling point of water decreases by 2 degrees for each 1000 feet of elevation gain (e.g. BP of around 202 in Denver).

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