Sweetmyx: A New Sweetener That’s Sneaking Into Our Food
Reducing the amount of sugar in our diet undoubtedly improves our health. Reducing sugar intake could help people lose weight, have more hydrated skin and have a healthier mouth. Teeth are the first part of the body to come into contact with sugar, therefore taking the brunt of the sugar’s impact. This can have a […]
Losing Faith: One Mom’s Frustration With Cause Marketing
What do you get when you mix big food and beverage companies with non-profit organizations that are desperate for cash? Yes, cause marketing (sigh!). If you’ve been following my blog for awhile, you’ve probably already heard me express concerns. And while the dastardly practice of linking health-related causes to unhealthy products is still quite active […]
Super Bowl Ad Brawl: There’s a Much Bigger Issue
Over a quarter of a billion dollars was spent Sunday night on Super Bowl XLVII advertising. With the big game day ranking as the second-largest annual food celebration behind Thanksgiving, it’s no surprise that over 40% of the ads were for food or beverages. And another shocker? Almost all of these ads peddle highly processed, unhealthy products […]
Big Food’s Insane Weight Loss Program
Albert Einstein defined insanity as “doing the same thing over and over again and expecting different results.” If you believe this definition, then the world of weight loss surely qualifies as certifiably insane. Sandwiched between the holidays and the Super Bowl, Big Food celebrates “weight loss” annually as an occasion near and dear to its […]
My Roller Coaster Ride in the Battle for Real Food
Last night I had a great night. After talking to my fourteen-year-old son for years about the importance of eating quality food, I decided it was time for him to watch Food, Inc. I had tempered my expectations. I even imagined that he would beg to turn it off after just 10 or 15 minutes […]